Anouk de l’Ecluse

is an independent designer who has become an expert in guiding (undeveloped) stories and developing strong concepts. I believe that every design can reveal a unique story and should reinforce it to achieve the desired goal. With my work, I aim to exceed expectations. This requires extraordinary stories and courageous clients. Together, we can harvest admiration for the power of narratives. 

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Land Zonder Grenzen


Mister Motley

Identity design 

In what ways can we give meaning so that understanding arises? In Land Zonder Grenzen – Country Without Borders – series, Mister Motley investigates and highlights four facets of inaccessibility in the arts field together with four different expert authors. What degree of inaccessibility do people with a ‘physical’ disability, older people, parents of growing children and neurodisabled people experience? It is about the importance of representation, finding words for which there is not yet much language, and actively working towards a more inclusive and representative (art) world. With Land Zonder Grenzen, it gives the opportunity to expand our collective vocabulary, making access more visible and tangible.

For the identity of this series I wanted to play with the accessibility to do with boundaries/borders. This made my think of islands surrounded by water. Their borders are constantely in motion. It also displays the complexity of access, the grey areas but also the idea of walking around the problem/island and finding other and new insights through experts.




Colophon 
Concept & design
    Anouk de l’Ecluse

Font
     PrincipiaVF

First  publication
https://www.mistermotley.nl/land-zonder-grenzen-kun-je-van-een-ander-die-niet-in-jouw-hoofd-zit-verlangen-dat-die-je-snapt/






    To look is to wait


    Caroline Kist

    Website design

    Photography is waiting, waiting to see that which is unknow if it will come. Only when Caroline has found it does she know what she was looking for. That takes time. Most of her images hover between coincidence and attribution, between what she sees and what she is looking for.

       But just as the unknown can only emerge from the known, so can freedom of the imagination only really emerge from limitation, from a structure.
    This structure sends the looking in a direction that seems to lead outside the image. Seeing by looking, and doubting.

        In the way Caroline talks about her work I wanted the viewer of the website to be able to meander and touch upon the waiting element. When you make a choice it sets something in motion. Elements appear and disappear, similar to what you see in Caroline’s images. So instead of just stumbling into her images, I gave the text a prominent roll to really settle down and tap into a concentrated state of mind. This way the website stacks meaning on top of each other to eventually create space to absorb the idea of ‘to look is to wait’.



    Colophon Photography & text
        Caroline Kist

    Concept & design
       Anouk de l’Ecluse



    carolinekist.nl




      Let’s build a mountain


      Frederike Kijftenbelt

      Website design

      All around the world, scientists are working on new techniques that resolve our inconveniences, repair deficiencies, or simply entertain us. We generate snow when we want to ski on a green Alpine meadow, or we create two identical snowflakes to show that we are capable of something so exceptional. Science and technology as a toolbox for the shapable world.

          In the ongoing 'Let's build a mountain' Frederike explores the limits of the shapable, in which the Rhône glacier is a metaphor for the friction between the human urge to control and the resilient autonomy of nature.  

          With these factors in mind and really knowing how Fredrike goes about her work, I came up with the concept of having all the work displayed in such a way that every part is naturally linked and interweaved. The website then gives you a sense that there is no beginning or end – something Frederike plays with within her work and topics. But looking closer the website does consists of a grid of three columns, linking to every part of the site with gives you a grounded feeling. You never get lost but have room to lose controle.  


      ‘Anouk really listens between the lines and very quickly knows to unravel what you long for.’
      — Frederike Kijftenbelt



      Colophon Photography & text
          Frederike Kijftenbelt

      Concept & design
         Anouk de l’Ecluse



      frederikekijftenbelt.com






        AK/A


        Co-founder Karianne Bueno 

        Brand & website design

        / The world is so much bigger than you think. If you think you understand it, you haven't understood it.

           AK/A is a small-scale platform for conceptual reflection founded by designer Anouk de l'Ecluse and photographer Karianne Bueno. AK/A aims to expose the thinking behind (photographic) work of its participants. With practical assignments and in an open atmosphere, we sharpen insights into the professionals own work. They learn to speak substantively about their work and get inspiration to create new work, or to breathe new life into existing work. AK/A provides inspiration, research strategies, guide selecting and editing of work, advice in ways to present the work and where this migh take place including helping to write (promotional) texts or grant applications. Besides the meetings, every other week we organise a talk/lecture/artist talk/studio visit/tour with professionals who can inspire the group of artists.

            The hunger for opening up the worlds of different artists, to cross intersect all kinds of professions and inspire artists was the start of AK/A in 2023. Their first participants entered the worlds of podcastmakers, writers, philosophers, artists and sociologists, and vise versa. 



        ColophonConcept & design
             Anouk de l’Ecluse 
           

        ak-a.nl