Anouk de l’Ecluse

is an independent designer who has become an expert in guiding (undeveloped) stories and developing strong concepts. I believe that every design can reveal a unique story and should reinforce it to achieve the desired goal. With my work, I aim to exceed expectations. This requires extraordinary stories and courageous clients. Together, we can harvest admiration for the power of narratives. 

WORKTABLE OF CONTENTS RESEARCH CONTACT

CATEGORYARTIST / CLIENTTITLEIN COLLABORATION WITH   YEAR  
All categories



Exhibition design
Caroline Kist
Barbara Visser
Karianne Bueno
Elisabeth van Sandick
Maartje van Ringen
A World Shaped Differently
Alreadymade II
La cigale et la fourmi
3:1
Unlimited editions




Bureau Merkwaardig
2024
2024
2023
2023
2023

Book design
Velvet Publishers
Caroline Kist
Velvet Publishers
Velvet Publishers
Elisabeth van Sandick
Eva van Ooijen
Hoogland & van Klaveren
Roma Aeterna
Ten Have
Van Oorschot
Harmonie
Potemkin Publishers
University of Applied Sciences Leiden
De Kring
Novecento
Anniek van den Eersten
De Bezige Bij
Ambo|Anthos
Mijn lesbische roman
A World Shaped Differently
De derde vrouw
Brochure
3:1
A Horse Dressed Up As A Zebra
De Amsterdamse Boskat
11.I
Geur.
De kleuren van Anna
Het gebeurde
Una Certa Idea
Bed, Bath and Beyond
Wat je zegt gaat vanzelf
De avonturen van Pinokkio
Metaphor in Herodotus' Histories
Zwemmen in een oceaan
Via Roma



Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
2025
2024
2024
2024
2023
2022
2022
2022
2022
2021
2021
2021
2021
2019
2019
2019
2017
2015

Digital design
Caroline Kist
Frederike Kijftenbelt
AK/A
2turvenhoog
Montesorri Lyceum Amsterdam
COC Coorlichtingen Amsterdam
Anchoring Innovation
Minke Schipper
Bureau Boeiend
Grote Zangers
carolinekist.nl
frederikekijftenbelt.com
ak-a.nl
2turvenhoog.nl
montessorilyceumamsterdam.nl
plan application
anchoringinnovation.nl
minkeschipper.nl
bureauboeiend.nl
grotezangers.nl



Bureau Merkwaardig
Oberon + Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
2024
2023
2023
2022
2022
2020
2019
2018
2017
2019

Theatre design
Ragazze Quartet
The World’s WifeBureau Merkwaardig2022

Identity designMister Motley
AK/A
University of Applied Sciences Leiden
Zeilschool Zuiderzee
2turvenhoog
Ligua Foris
Grote Zangers
Montessori Lyceum Amsterdam
Bureau Boeiend
mistermotley.nl / @mistermotley
ak-a.nl
Bed, Bath and Beyond


Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
Bureau Merkwaardig
2025
2022
2021
2021
2019
2019
2019
2018
2017

Campaign designAkzoNobel
Air France / KLM
Chartek, Wood coatings, Wind energy
Overarching campaign
Meijer & Walters
Meijer & Walters
2023
2023

Film
Self initiated
(RS), P1, K2The Metropolitan Filmschool2009

Podcast
Self initiated
Het BoekBureau Merkwaardig2024

other proposals
other proposals
other proposals

Mijn lesbische roman / Renee Gladman


Velvet Publishers

Book design 

Velvet Publishers is the Dutch publisher of les-bi-queer literature. By publishing LBQ stories, Velvet Publishers aims to actively contribute to the positive representation of les-bi-queer individuals with editions of LBQ classics, modern translated literature and the launch of a special new series: the les-bi-queer Pulpature series. Their mission is a wider and happier representation of les-bi-queers' lives in Dutch-language literature.

    ‘Mijn lesbische roman’ (My lesbian novel) by Renee Gladman is written as an interview that spans many years and weaves into and out of memory and fiction, the book chronicles the author’s—or “author’s”—project to explore the genre of lesbian romance as both a reader and a writer. 

For the cover I had many options because I related so well to everything that the book is but in the end we decided that it made the most sense to use a work of Renee herself for the cover, as she is also an artist. The artwork “Untitled 2019“ resembled the book so well that it became the obvious choice.  



Colophon 
Concept & design
    Anouk de l’Ecluse

Image
     Renee Gladman, Untitled 2019






    First draft
    First draft
    First draft
    First draft

    Land Zonder Grenzen


    Mister Motley

    Identity design 

    In what ways can we give meaning so that understanding arises? In Land Zonder Grenzen – Country Without Borders – series, Mister Motley investigates and highlights four facets of inaccessibility in the arts field together with four different expert authors. What degree of inaccessibility do people with a ‘physical’ disability, older people, parents of growing children and neurodisabled people experience? It is about the importance of representation, finding words for which there is not yet much language, and actively working towards a more inclusive and representative (art) world. With Land Zonder Grenzen, it gives the opportunity to expand our collective vocabulary, making access more visible and tangible.

    For the identity of this series I wanted to play with the accessibility to do with boundaries/borders. This made my think of islands surrounded by water. Their borders are constantely in motion. It also displays the complexity of access, the grey areas but also the idea of walking around the problem/island and finding other and new insights through experts.




    Colophon 
    Concept & design
        Anouk de l’Ecluse

    Font
         PrincipiaVF

    First  publication
    https://www.mistermotley.nl/land-zonder-grenzen-kun-je-van-een-ander-die-niet-in-jouw-hoofd-zit-verlangen-dat-die-je-snapt/




          

      A World Shaped Differently


      Caroline Kist

      Exhibition (text) design 

      After designing Caroline her website I had the honour of continuing our great collaboration. For her first solo exhibition at Atelier K84 I was responsible for all the design output such as the poster, a booklet and all the typography in the exhibition. You can almost say I’ve managed to create an identity which is very fitting and at this moment in time, timeless. 

           To see what Caroline is up to now, have a look at her website!



      Colophon 
      Concept & design
          Anouk de l’Ecluse

      Images
           Caroline Kist

      Fonts
           ABC Dinamo Diatype Light
           Freight Text



      carolinekist.nl









        other proposals
        other proposals
        other proposals

        De derde vrouw / Natalie C. Barney


        Velvet Publishers

        Book design 

        Velvet Publishers is the Dutch publisher of les-bi-queer literature. By publishing LBQ stories, Velvet Publishers aims to actively contribute to the positive representation of les-bi-queer individuals with editions of LBQ classics, modern translated literature and the launch of a special new series: the les-bi-queer Pulpature series.
        Their mission is a wider and happier representation of les-bi-queers' lives in Dutch-language literature.

            For their series Vintage publications Velvet publishers asked me to design the cover of ‘De derde vrouw’ by Natalie Clifford Barney. In English the book is know as ‘Women Lovers, Or the Third Woman’ and is a lesbian love triangle avant la lettre. It is an intense and poetic modernist novel about three women deeply devoted and in love with each other, and chronicles the transformation of their relationship. The idea of the “Third Woman” is not only a reference to one of the women in the novel being left out by the others, but also to the idea that being a lesbian was being part of a “third sex”.  

            Due to the fact that the book was the first within the series, I had to not only design a captivating cover but also create a concept for the coming books within the Vintage series. The traingle became the core element in which I constructed the concept. It is a prominent shape within Velvet’s identity and ties it together to the V of vintage. 1 + 1 becomes more. 
             For this title we chose to have the design reminiscent of a kaleidoscope. But the concept is so that it is very versatile in usage. Cool fact – the image on the cover is Natalie Clifford Barney herself!



        Colophon 
        Concept & design
            Anouk de l’Ecluse

        Image
            Natalie Clifford Barney, c. 1898, photograph by Emery, Bar Harbor (Maine)







          Brochure 2024


          Velvet Publishers

          Print design 

          Velvet Publishers is the Dutch publisher of les-bi-queer literature. By publishing LBQ stories, Velvet Publishers aims to actively contribute to the positive representation of les-bi-queer individuals with editions of LBQ classics, modern translated literature and the launch of a special new series: the les-bi-queer Pulpature series.
          Their mission is a wider and happier representation of les-bi-queers' lives in Dutch-language literature.

              For the 2024 launch of their books I designed the brochure based on the identity made by studio megan. A great collaboration within a limited time frame and budget. Who says you can’t design nice items with limitations?



          Colophon 
          Concept & design
              Anouk de l’Ecluse

          Text
               Velvet Publishers

          Font
               Ginka

          Print
               Pantheon Drukkers







            To look is to wait


            Caroline Kist

            Website design

            Photography is waiting, waiting to see that which is unknow if it will come. Only when Caroline has found it does she know what she was looking for. That takes time. Most of her images hover between coincidence and attribution, between what she sees and what she is looking for.

               But just as the unknown can only emerge from the known, so can freedom of the imagination only really emerge from limitation, from a structure.
            This structure sends the looking in a direction that seems to lead outside the image. Seeing by looking, and doubting.

                In the way Caroline talks about her work I wanted the viewer of the website to be able to meander and touch upon the waiting element. When you make a choice it sets something in motion. Elements appear and disappear, similar to what you see in Caroline’s images. So instead of just stumbling into her images, I gave the text a prominent roll to really settle down and tap into a concentrated state of mind. This way the website stacks meaning on top of each other to eventually create space to absorb the idea of ‘to look is to wait’.



            Colophon Photography & text
                Caroline Kist

            Concept & design
               Anouk de l’Ecluse



            carolinekist.nl



              ‘Aborted Biography, from the Archive of Djuna Barnes’, 2024, prints, courtesy the digital archives of the University of Maryland, U.S.A., and the personal archive of Hank O’Neal, and the artist. Installation view «Barbara Visser – Alreadymade», Kunsthaus Zürich, 2024 Curated by Simone Gehr. Photo: © Kunsthaus Zürich, Franca Candrian
              ‘Aborted Biography, from the Archive of Djuna Barnes’, 2024, prints, courtesy the digital archives of the University of Maryland, U.S.A., and the personal archive of Hank O’Neal, and the artist.
              Map of exhibition Kunsthaus Zürich
              Installing exhibition
              Installing Georg Kolbe (1877–1947),
              Wälzende, 1926 Bronze
              Alberto Giacometti, Kopf der Mutter. Studie (clay, ca.1916), obscured by a Failed Fountain (ceramic, 2024), Barbara Visser
              Sketch of the subjective time line of Elsa von Freytag-Loringhoven
              Elsa Freytag-Loringhoven’s subjective  time line  of  people, places, events, gossip, works on the wall in pencil. In front: The blind man, 5.1917
              Installation view «Barbara Visser – Alreadymade», Kunsthaus Zürich, 2024 Photo: © Kunsthaus Zürich, Franca Candrian

              Alreadymade II (installation)


              Barbara Visser

               Sparring partner exhibition 
              Documentation + text design
               08.02.2024 – 12.05.2024 Kunsthaus Zürich

              ‘Fountain’, a urinal that was declared to be a work of art in 1917, is perhaps the best-known conceptual object of the 20th century. Signed ‘R. Mutt’, it was submitted anonymously to an exhibition by the Society of Independent Artists in New York; since then, everyday objects can be ‘readymades’ and qualify as art too. Marcel Duchamp (1887–1968) claimed authorship of the work. However, there are rumours that it was not he who masterminded it but rather the Dada artist Elsa von Freytag-Loringhoven (1874–1927).

                  The film ‘Alreadymade’ (2023), which forms the basis for Visser’s site-specific installation at Kunsthaus Zürich, is an alternative whodunnit that explores the boundaries between genuine and fake. ‘Fountain’ is the starting point of the artist and film-maker’s investigation into the speculation surrounding Duchamp’s authorship. Adopting the readymade approach, she produces the work from existing material: found film footage from which she creates her own moving images, employing new technologies such as motion capture and meta-human modelling. The result is not an art-historical documentation; rather, the mix of existing and newly created material serves as a reflection on such fundamental questions as ‘what is reality, and what is fake?’ Who is the author? What is an original and what is a copy?

                  Barbara asked me to be her sparring partner for this exhibition and give shape to parts of it. Working closely together we discussed the installation and I became responsible for the time line of Von Freytag-Loringhoven her life with all the ambiguity surrounding it, the sketches of Djuna Barnes her ideas of the biography she would never write of Von Freytag-Loringhoven and helped on multiple parts consisting of the graphic design within the exhibition; such as the ‘do not touch’ items + a reader consisting of all the writing of Von Freytag-Loringhoven. I also assisted Barbara during the installation of the exhibition in Kunsthaus Zürich.

                  Kunsthaus Zürich is the first museum where this new work was shown. It will also be shown in Germany and possibly in the Netherlands.



              barbaravisser.net
              kunsthaus.ch





                3:1


                Elisabeth van Sandick

                Book design

                A book which comes in three parts plus an index. As Sandick puts it: ‘Nothing is ever the same, for what I see today may seem entirely different tomorrow. The formal object I observe is a shape that bears an identity, a character that I can relate to and that manifests itself in fresh ways each time I see it. That turns them into landmarks* in the world I set out into. And to which I return. Always in a different manner. Going back does not mean standing still, even if it feels that way at times. Until I spot something I hadn’t known before, and find that I can return and move forward at the same time. 
                    *Landmarks: objects that I know and do not know.’

                    This publication plays with the conceptual idea that images can return and have a different meaning. A zooming in and out, a rotation in time and place, a returning but with different meaning. The monumental structures you think you have seen before but by keeping the design and edit structured and minimal, everything has its place where it is. However subtle it may initially appear. You could even think there is not an order as such; all to keep returning to it as if it were a first encounter.



                ColophonPhotography & text
                    Elisabeth van Sandick

                Concept & design

                     Anouk de l’Ecluse 
                   
                Edit
                    Elisabeth van Sandick
                    Karianne Bueno
                    Anouk de l’Ecluse

                Lithography
                    Marc Gijzen

                Print
                    Pantheon Drukkers

                Binding
                    Binderij Voetelink Haarlem

                Paper
                    Rebello 100g

                Font
                    Fieldwork



                elisabethvansandick.com




                Let’s build a mountain


                Frederike Kijftenbelt

                Website design

                All around the world, scientists are working on new techniques that resolve our inconveniences, repair deficiencies, or simply entertain us. We generate snow when we want to ski on a green Alpine meadow, or we create two identical snowflakes to show that we are capable of something so exceptional. Science and technology as a toolbox for the shapable world.

                    In the ongoing 'Let's build a mountain' Frederike explores the limits of the shapable, in which the Rhône glacier is a metaphor for the friction between the human urge to control and the resilient autonomy of nature.  

                    With these factors in mind and really knowing how Fredrike goes about her work, I came up with the concept of having all the work displayed in such a way that every part is naturally linked and interweaved. The website then gives you a sense that there is no beginning or end – something Frederike plays with within her work and topics. But looking closer the website does consists of a grid of three columns, linking to every part of the site with gives you a grounded feeling. You never get lost but have room to lose controle.  


                ‘Anouk really listens and very quickly knows to unravel what you long for.’
                — Frederike Kijftenbelt



                Colophon Photography & text
                    Frederike Kijftenbelt

                Concept & design
                   Anouk de l’Ecluse



                frederikekijftenbelt.com




                  La cigale et la fourmi


                  Karianne Bueno

                  Exhibition text design

                  What does freedom really mean – as a concept, as something we all seem to aspire?
                  About fifteen years ago, in her late twenties, Karianne her cousin E. chose to live her life as free as possible. She is a shepherd in the French mountains for most of the year and spends the rest of her time riding her horses or driving her camper van towards where ever she feels like going.

                      La cigale et la fourmi, which lends its title from a famous fable by Jean La Fontaine about a singing grasshopper and a hard-working ant, is a long-term photography/text project containing a vortex of ideas. It is about the metaphorical place where our personal lives and western society collide, about commitment, feasibility and the human need to be seen in a world that continuously seems to move away from us.

                      For this installation, which was part of Noorderlicht 2023, Karianne asked me to structure her texts. They consist of insights, thoughts, letters, conversations and stories all circling around the idea of freedom.  To keep intact the strolling of thoughts and also containing a conversation in which nothing is set in stone were the key elements for designing the texts. A playfull way of going about a somewhat abstract phenomenon as freedom.

                      This first collaboration might be followed up by working more closely together on the book Karianne will get published somewhere in the future.



                  Colophon Photography & text
                      Karianne Bueno

                  Concept & design
                      Anouk de l’Ecluse 

                  Installation photos
                      Harry Cock
                     


                  kariannebueno.com